All Burberry articles – Page 20
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AnalysisReview of the Year 2011: 03. March
Tesco’s attempts to go head-to-head with Asda’s Price Guarantee backfired after it was forced to issue a flood of refunds.
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NewsPost-sales service vital for multichannel offer
As multichannel sales continue to rise, retailers aim to make customer experience and service consistent across all channels.
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NewsGlimpses of positivity despite shares slide
Stores shares were down slightly compared with the previous week, when they had advanced following the dramatic events and reams of interim results from major retailers.
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NewsBurberry half year profits surge 26%
Burberry adjusted pre-tax profit jumped 26% to £161.6m in the six months to September 30, in half year results published today.
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NewsBurberry bolsters senior management team
Luxury retailer and brand Burberry has bolstered its senior management team with the creation of the roles of senior role vice-president, customer insight, and chief technology officer.
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NewsMothercare suffers but retail improves
While retailers rose over the week, Mothercare’s shares went in the opposite direction as desperate trading in the UK claimed the scalp of chief executive Ben Gordon on Tuesday.
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NewsBurberry sales soar 30% in first half
Luxury fashion brand Burberry saw total revenue surge 30% to £830m in the six months to September 30.
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OpinionChinese whispers hit Burberry
For evidence of shareholder short-termism, look no further than luxury goods retailer and brand Burberry.
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NewsBurberry hires digital marketing head
Luxury retailer Burberry has created a new role to focus on marketing across its digital platforms.
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NewsBurberry switches marketing spend into digital media
Luxury fashion group Burberry now allocates 60% of its marketing budget to digital media – more than three times the average.
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AnalysisThe wrong type of customer?
Brands spend millions finely tuning their image, so what can they do when the ‘wrong sort of customer’ starts buying into them, asks Gemma Goldfingle
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NewsGeneral retail cheer despite torrid trading
As the general market slid on renewed Eurozone crisis fears, retailers outperformed, although they were still down in the week leading up to Wednesday’s raft of updates.
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NewsBurberry plots store refits and international flagship openings
Luxury retailer and brand Burberry is to plough £80m into store refurbishments this year and focus on high-profile flagship openings after reporting a surge in profits.
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NewsBurberry most popular FTSE 100 company on Facebook
Luxury fashion retailer Burberry has emerged the most popular FTSE 100 company on Facebook with more than six million followers.
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NewsBurberry focuses on flagships as profits leap
Luxury goods retailer and brand Burberry is to focus on high-profile flagship store openings and refurbs after reporting a surge in profits.
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AnalysisJoin the social club
Facebook and Twitter are easy ways for retailers to spread the word about their brand, but how well are they being used for customer service? Rebecca Thomson puts retailers to the social media test.
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AnalysisReasons to be cheerful
The bank holiday festivities are over and it is back to the grind of tough trading and ferocious competition. But it’s not all doom and gloom for the industry. Here we highlight why there is plenty of reason for optimism…
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NewsNo downturn for Burberry as sales soar in final quarter
Luxury British retailer and brand Burberry expects earnings to come in at the top end of expectations after a strong final quarter.