Frasers Group

Frasers Group is the retail group founded by Mike Ashley in 1982 and previously known as Sports Direct International. Its brands include Sports Direct, Game, Flannels, Evans Cycles, Jack Wills and House of Fraser (trading as Frasers), which it bought out of administration in 2018. There are nealry 30 department stores trasing under the Frasers and House of Fraser fascias, primarily selling a range of hihh street and luxury fashion and beauty products. Retail Week provides news, analysis, features and opinion about Frasers Group and the department stores sector.

Latest news and insight on Frasers Group from Retail-Week.com

News
Boohoo vows to push forward with Debenhams rebrand despite Frasers Group intervention
2025-03-28T14:22:00+00:00By Hugh Radojev
Boohoo has vowed to push forward with its plans to rebrand the group to Debenhams, despite Frasers Group thwarting its efforts to pass a resolution on the subject at today’s general meeting.
News
Frasers Group bolsters presence in Asia with new Sports Direct stores
2025-03-24T15:51:00+00:00By Chloe Mills
Sports Direct is expanding its global growth plans with new store openings planned across Southeast Asia and India.
News
Frasers Group initiates new round of staff consultations
2025-03-19T07:10:00+00:00By Ellis Hawthorne
Frasers Group has begun consultation proceedings with employees in its design and editorial departments as part of its latest restructuring initiative.

More on Frasers Group

News

Frasers enters new retail partnership to expand ‘ambitious international growth plans’

2025-02-27T16:43:00+00:00By Megan Robinson

Frasers Group has entered a new strategic retail partnership to enhance and support its growth of Sports Direct in international markets.

News

Sports Direct launches new membership programme in latest loyalty push

2025-02-26T07:00:00+00:00By Chloe Mills

Exclusive: Sports Direct has launched a new benefit-based membership programme in a bid to boost customer loyalty, Retail Week can reveal.

Q&A: Frasers Group chief customer officer talks Sports Direct membership, building loyalty and unlocking success
2025-02-26T07:00:00+00:00By Chloe Mills
Show me the money – what incentives make staff act like they own the company?
2025-02-19T06:30:00+00:00By George MacDonald
Frasers Group rolls out Frasers Plus loyalty scheme for Marks Electrical
2025-02-05T11:46:00+00:00By Hugh Radojev
Boohoo shareholders have shot down Frasers Group’s bid to ‘destabilise’ the brand
2025-01-21T12:12:00+00:00By Chloe Mills

Boohoo shareholders are urged to vote against Frasers’ bid to remove Mahmud Kamani once again
2025-01-15T12:47:00+00:00By Chloe Mills
Boohoo has accused Frasers Group of bid to ‘destabilise’ the fashion retailer ahead of shareholder vote
2025-01-09T09:25:00+00:00By Chloe Mills
Boohoo has strengthened its balance sheet with office sale
2024-12-23T07:27:00+00:00By George MacDonald
Boohoo shareholders have given a slap in the face to Frasers Group
2024-12-20T12:50:00+00:00By George MacDonald

All Frasers Group content from Retail-Week.com