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Blog: SilkFred’s Emma Watkinson on the evolving digital fashion marketplace
Ahead of Retail Week Buzz, chief executive officer of SilkFred Emma Watkinson talks about setting up on her own and making business choices.
Fashion marketplace SilkFred has unveiled its AI-powered personal shopping experience, which uses a recommendation engine called ‘Fred’ to “build your perfect wardrobe”.
Some of the sector’s leading chief executives have come together to debate the future of loyalty in the new world of retail.
Between bad weather and squeezed margins, you’d be forgiven for thinking fashion was in the doldrums this year.
Ahead of Retail Week Buzz, chief executive officer of SilkFred Emma Watkinson talks about setting up on her own and making business choices.
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