Boohoo: Is a brand breakup the best bet for the fallen pureplay giant?

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Following last week’s announcement that Boohoo chief executive John Lyttle is exiting the business and rumours of a break-up of the group’s brands, Retail Week takes a look at what’s next for Boohoo, what Lyttle’s departure means for the business and if the fashion retailer is the next target of Mike Ashley’s ongoing shopping spree.

Last Friday Boohoo told the City that it has successfuly signed a new £222m debt financing agreement while also announcing the shock departure of boss John Lyttle and a review of options to “unlock and maximise shareholder value”.

 

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