Footwear retailer Converse has named Jared Carver as the brand’s new chief executive and president, taking up the role today (June 1).
Carver brings “more than a decade of leadership at Converse”, and previously held the role of vice-president and general manager for the footwear brand in North America where he “unlocked strong growth in the brand’s largest geography”.
Carver’s history at Converse includes roles as global digital director, vice-president of strategy, and director of strategy and business development for the brand’s European headquarters.
Reporting to parent company Nike’s president and chief executive John Donahoe, Carver will take the reins from former president and chief executive Scott Uzzell.
Uzzell has also recently transitioned into a new role at Nike as vice-president of North America for the business.
The announcement follows a range of senior leadership changes announced last week at Nike, as part of its bid to build on “its strong momentum and underscore its commitment to product innovation, serving athletes and unrivalled brand storytelling while driving deeper integration across the business”.
Nike also posted a strong third-quarter trading period earlier this year with a rise in sales across the US and international markets, which the brand credited to its “brand distinction and strong execution”.
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