White Stuff has reported a surge in profits after shift to ‘customer favourites’
White Stuff has hailed the success of its brand transformation strategy after posting a surge in profits and sales for the full year.
White Stuff saw a surge in EBITDA for the 52 weeks to April 27, 2024, up 23% year on year from £7m to reach £8.6m, while operating profit during the year also rose from £4.4m to £5.1m.
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