Analysis: Aldi vs Lidl – which discounter will take the edge in grocery’s next price war?

Aldi and Lidl

In the wake of the 2008 global financial crisis, Aldi and Lidl’s sales soared as cash-strapped customers switched. With the UK now facing the worst cost-of-living crisis in 30 years, which of the discounters is best placed to benefit?

The UK is currently in the midst of a cost-of-living crisis that only threatens to get worse before it gets better. Food inflation is at a 30-year high and could reach 5% in the spring.

 

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