‘As Asda flounders and Aldi’s sales slow, the battle for this year’s Christmas table will dictate grocery success’
By 
George MacDonald2024-09-13T13:33:00
The seasonal showdown in grocery may be particularly interesting this year at the value end of the market where Aldi, Lidl and Asda will slug it out amid shifting dynamics, says George MacDonald
Grocers are about to commence the annual contest to be shoppers’ first choice for Christmas, those who manage to gain may not just define the season, but set the tone for the year to come.
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