Food retailer and restaurant specialist Eataly is to open its first British marketplace in London.

Eataly is to take a 42,000 sq ft premises in British Land’s Broadgate development in east London, and will open in 2020.

Eataly chief executive Luca Baffigo said:“Visiting Borough Market before opening our first Eataly in Italy was a source of great inspiration for our concept.

“This is why opening a place in London where people can buy, eat and learn is a very important and exciting milestone for us.

“Being able to bring our model into a place that is so significant for us fills us with satisfaction and stimulates us to create in London a wonderful multifunctional experience.”

British Land head of central London retail Claire Barber said: “Eataly’s decision to take space at Broadgate is a fantastic endorsement of British Land’s strategy to create a vibrant, world-class neighbourhood at the campus.

“Along with arrival of the Elizabeth Line at 100 Liverpool Street this year, and the high-quality retail space due to open in 2019, Eataly will really put Broadgate on the map as an exciting destination for Londoners to enjoy seven days a week.”

Eataly, which last year generated sales of €400m, has 40 shops in 12 countries.

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