Some UK supermarkets ‘blatantly disregarding’ HFSS rules

Kellogg's Coco Pops on shelf in supermarket

Some supermarkets are “blatantly disregarding” rules aimed at tackling childhood obesity by placing limits on where crisps, sweets and fizzy drinks can be placed, a study has revealed.

A survey by the Obesity Health Alliance (OHA) and Food Active found that about a quarter of the 25 stores they visited placed sweets, crisps, fizzy drinks and other “less healthy” produce near checkouts or on end-of-aisle displays, The Guardian has reported.

Some of these supermarkets were showing “a blatant disregard for the policy and children’s health” according to the report, entitled Location, Location, Location, which also found supermarket breaches on grocer’s ecommerce sites.

 

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