Myprotein strikes retail partnership with Holland & Barrett as part of offline sales push
Exclusive: THG’s pureplay sports nutrition line, Myprotein has struck a new retail partnership with health and wellness retailer Holland & Barrett as it looks to capture the offline market, Retail Week can reveal.
Holland & Barrett will launch 30 new Myprotein lines, including 5 retail exclusive products in the Origins range. The full range of products includes protein, clear whey isolate, creatine, pre-workout, vegan protein super blends, collagen powder as well as the newly launched Myprotein snacks.
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