B&Q refreshes ‘You Can Do It’ slogan in new ad campaign

B&Q advert screenshot showing a woman with the words 'You can do it'

B&Q is launching a new ad campaign that puts the spotlight back on its 40-year-old ‘You Can Do It’ slogan. 

The home improvement retailer has debuted a new advertising campaign on TV in a bid to inspire customers to take on neglected DIY jobs in their homes. 

Developed in conjunction with London-based creative studio Uncommon, the ad will air on ITV as part of a partnership brokered by Dentsu Creative Entertainment. 

 

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