US entertainment specialist Netflix plans to launch in Scandinavia by the end of this year.

Netflix will offer streaming services in Norway, Denmark, Sweden and Finland and promises a wide range of Hollywood, local and global TV shows and movies.

In Scandinavia, Netflix will face competition from Amazon’s LoveFilm subsidiary, which operates in Sweden, Norway and Denmark. HBO also plans to introduce pay-TV services to the region, it was reported last week.

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