All Superdry articles – Page 10
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NewsSuperdry to add accessories to wholesale offering
SuperGroup is seeking to further expand its Superdry brand through wholesale accessories.
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AnalysisSuperdry: Regent Street flagship
The Superdry flagship on Regent Street puts into sharp focus a dark trend that has been gathering force since the arrival of Abercrombie & Fitch on these shores. John Ryan reports.
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GalleryIn pictures: Superdry flagship store, Regent Street
Superdry opened its central London flagship on Saturday, on the site of the former Austin Reed flagship.
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AnalysisHas Superdry peaked?
Following its IPO SuperGroup has outperformed the market, but recently some not-so-impressive figures suggest the bubble might have burst. Is this the case or is the City overreacting?
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Opinion
Superdry: the danger of being clunky
There is more to a winning brand than a good shopfit. Once in place it has to be capable of being updated.
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NewsSuperGroup consolidates Superdry online operation
SuperGroup, the young fashion retailer that owns the trendy Superdry brand and clothing chain Cult, is to bring its online Superdry seconds operation in-house.
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NewsSuperdry brings online outlet in-house
SuperGroup, the young fashion business which owns brands Superdry and chain Cult, has brought its online outlet for Superdry in-house as it looks to boost its online sales.
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OpinionWhy Superdry boss will need 2020 vision
An unscientific survey admittedly, but an analysis of the branded hoodies on a flight back from the French Alps last week revealed that even Abercrombie & Fitch was being left in the wake of Superdry.
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OpinionSuperdry: A Super prospect?
Walk down any high street or into a bar and you’ll almost certainly see one brand in evidence - Superdry.
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GalleryStore of the week: Superdry, New York
The eyes of many British retailers seeking to advertise that they are global brands seem, in many high-profile instances, to turn more readily towards the US than Europe when a judgement is made about where to go next.
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NewsPrimark pays out over alleged Superdry copy
Primark has settled a copyright disagreement with Superdry owner Laundry Athletics over its alleged copying of one of its leather jackets.
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NewsSuperdry to expand as young fashion thrives
Young-fashion retailer Super-group is taking advantage of the recession-proof younger fashion market to race ahead with its expansion plans.