All Superdry articles – Page 4
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Analysis
In the founder's footsteps: setting the direction when the trailblazer steps aside
Many retail businesses are intrinsically linked to and even defined by their founders, but what happens when it comes time for that person to stand aside? Retail Week looks at past successes and failures and what needs to be put in place to ensure the process goes smoothly.
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News
Superdry snaps up former Forever 21 Oxford Street store as new flagship
Superdry has agreed the lease of the former Forever 21 store on Oxford Street, with the retailer’s chief executive expressing confidence in the West End’s post-Covid recovery.
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Retail Navigator Analysis
Superdry (SWOT)
A declining wholesale channel is placing cost-pressures on the business. From 2024, the retailer is aiming to ‘reset’ its wholesale division, simplifying and stabilising the profitable route to market and re-introducing an agent model in Europe.
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Retail Navigator Analysis
Superdry (People)
Superdry is led by chief executive and co-founder Julian Dunkerton.
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Retail Navigator Analysis
Superdry (Overview)
Superdry is a fashion retailer known for its combination of vintage Americana styling with Japanese inspired graphics. Having opened its first store in 2004, it was floated on the London Stock Exchange in 2010, and since then has been on a journey to become a global digital lifestyle brand.
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News
Superdry full-year revenues slump despite improved fourth quarter
Superdry has reported a slump in full-year sales but chief executive Julian Dunkerton says there is “light at the end of the tunnel” for the retailer following an improved fourth quarter.
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News
Superdry names ex-Nike and Helly Hansen exec as new chair
Superdry has appointed former Nike and Helly Hansen executive Peter Sjölander as its new chair to replace the outgoing Peter Williams.
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Analysis
Retailers wary of April 12 timeframe for store reopening
Retailers have voiced disappointment that they will not be able to fully open their doors again before April 12 and concerns about the possibility of the post-lockdown timeframe changing again.
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News
Superdry turnaround hit by Covid disruption
Fashion retailer Superdry has posted a fall in sales and profits after the coronavirus pandemic took a toll, and cautioned about prospects as a ‘going concern’.
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Analysis
What next? Tesco, John Lewis and Dixons Carphone CEOs predict trends for 2021
After the most unpredictable year in history, which trends do retail’s biggest bosses think will be prevalent in 2021? Retail Week finds out.
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Analysis
Tier four fears: Retail CEOs on shop closure ‘body blow’ and port delays
After the toughest of years, retailers were dealt another savage blow in the crucial final trading week ahead of Christmas.
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News
Superdry chair Williams to step down in board reshuffle
Superdry non-executive chair Peter Williams will step down next year as part of a board reshuffle which includes the appointment of a new chief operating officer.
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News
Superdry boss anticipates post-lockdown rush as stores close
While Superdry recorded a loss for the first half, boss Julian Dunkerton believes December will see customers rushing back to stores if lockdown restrictions ease.
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Analysis
The Big Question: Will Tier 2 lockdowns kibosh retail’s recovery?
As the Covid pandemic continues, swathes of the UK face local lockdown measures designed to lower rates of infection.
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News
Superdry finance boss steps down after only a year
Superdry chief financial officer Nick Gresham is stepping down from the role with immediate effect.
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Analysis
Superdry’s Dunkerton: Product and sustainability will see us through
Despite the hit to sales suffered by fashion retailers amid the coronavirus pandemic, Superdry chief executive Julian Dunkerton is positive that, barring absolute disaster, the retailer’s design overhaul and new strategy will set it up for long-term success.
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News
Superdry cautious as coronavirus hits profits
Fashion retailer Superdry has cautioned that ongoing uncertainty and disruption because of the Covid pandemic may affect performance as it posted a slump in sales and profits.
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News
Superdry takes out asset backed loan as sales slump due to coronavirus
Fashion retailer Superdry has opened a new asset backed lending (ABL) facility with its lenders as sales for the first quarter slumped due to the ongoing pandemic.
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News
Superdry stake snapped up by activist investor
Hedge fund Gatemore Capital has acquired a stake in Superdry and cited confidence in chief executive Julian Dunkerton’s vision for the future of the business.
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Analysis
How to make stores safe post-lockdown – and not kill the shopping experience
Since the coronavirus pandemic, socially distanced shopping is a necessity. But how can stores operate safely without impinging on experience?