All Customer experience articles – Page 24
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Retail Voice
Why retailers must be switched on to online payment rules in 2021
Retailers must be aware of strict new anti-fraud measures to ensure online transactions run smoothly, says Judy Nguyen, vice-president of network product development and management at American Express.
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Retail Voice
Getting personal is key to ecommerce success
Ecommerce businesses need to personalise the customer experience to boost conversion rates, says product manager at Coveo Andrea Polonioli.
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Retail Voice
Winning hand – how gift cards can boost your brand
With home-working and online shopping now the new normal, Heather Rogers, senior director of ecommerce at Blackhawk Network Europe, believes the gift card market is a huge untapped source of revenue.
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Retail Voice
Will 2021 be the year of social commerce?
The pandemic has forced retailers to rethink the way they engage with consumers. Carl Hutchinson of Summit believes 2021 could be the year when social commerce becomes a dominant force in retail.
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Analysis
Data: Top 10 retailers ranked for best online UX
Retail Week’s inaugural Ecommerce 2021 report surveyed 1,000 UK shoppers to discover which retailers are winning in UX, where the new consumer is starting their online journey and what is driving them to purchase
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Analysis
Talking shop: Five ways to galvanise staff when stores reopen
Store staff are worried about their jobs, are suffering from low morale and do not see retail as a good career choice, our groundbreaking report Talking Shop reveals. So, what can retailers do about it?
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Opinion
Lisa Hooker: ‘Long live the store – but it needs to evolve’
It’s a familiar and frightful story: the once-beloved UK high street is in terminal decline. The perfect storm of a global pandemic, online shopping and crippling rents and business rates is set to usher in the end of the physical store.
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Analysis
Data: Can social media predict this year’s Christmas winners?
With Christmas imminent and swathes of the UK’s most populous areas effectively back in lockdown, can social media engagement help predict who will still prevail in this coming festive period?
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Retail Voice
Watch: How a year of change impacted UK consumer trends
In a year like no other, Google Trends data provides a revealing snapshot of the changes we’ve experienced in the way we live, work, play and shop. Watch these shifts in consumer behaviour unfold in this two-minute video.
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Gallery
In pictures: The retailers nailing the (Covid) Christmas experience
Christmas is looking quite different this year but retailers are innovating to keep the festive spirit alive both online and in-store. Retail Week highlights the retailers pulling out all the stops.
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Retail Voice
Always do what you’ve always done? Expect to see what you’ve always seen from your marketing
As the end of 2020 approaches, I can’t help but wonder how the Queen will sum it up in her holiday season speech. ‘Anno Peculiare’ anyone? (1).
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Retail Voice
Industry execs reveal what the new customer journey must look like
Critizr recently interviewed 114 retail managers and senior leaders to understand how they have changed their customer journeys amid the pandemic. UK marketing lead Hazel Morton shares the top-line findings
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Analysis
Data: Size matters – how top womenswear retailers rank on size availability
Analysis by Retail Week and Newton shows the extent of ‘lost sales’ from retailers not having the right range of sizes
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Video
Watch: Consumers want retailers to capture data, says former Figleaves boss
Ecommerce expert Miriam Lahage revealed how retailers can use personalisation to win customer loyalty at Retail Week’s recent virtual event. Register to view the event for free here.
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Opinion
Homebase CEO Damian McGloughlin: ‘Experience is the key to relevance’
Homebase boss Damian McGloughlin explains why retailers need to work extra hard to ensure shops are inspirational as online sales soar.
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Retail Voice
Six marketing trends that will make you rethink your Christmas strategy
It’s clear that this year’s Christmas shopping season is different from any other.
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Retail Voice
Two global retailers driving growth by putting customers first
In retail, the only constant is change. Regular disruptors, constantly changing consumer habits and an ever-evolving privacy landscape have made it difficult for retailers to keep up.
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Retail Voice
Five ways retailers and suppliers must collaborate for consumer benefit
As the industry continues to navigate the pandemic, partnerships have never been as crucial. Precima director Martin Black reveals what new research tells us about where retailer–supplier collaboration practices are lagging and how businesses can turn it to their advantage.
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Retail Voice
Attention grocers: Here’s why sponsored products should now be your biggest priority
With the recent explosion in online grocery sales, the nature of product discovery has changed. Ahead of its webinar on December 15, dunnhumby media’s Julie Jeancolas explains the steps grocers must take to reach consumers in the new places they’re shopping.
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Retail Voice
How has Covid-19 impacted customer loyalty?
It goes without saying that the pandemic has prompted huge shifts in customer behaviour. This Place strategist Emma Jane Hornsby reflects on whether this could be the end for loyalty schemes as we know them and what this means for retail.