Boohoo asks court to dismiss $100m pricing case

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Boohoo has asked a Los Angeles court to dismiss a $100m (£79m) lawsuit after it was accused of deliberately offering “fake” discounts.

In the latest of a string of scandals, Boohoo and its two subsidiary brands PrettyLittleThing and Nasty Gal face civil claims that they ran fake sales duping customers into thinking they got a great deal, as originally reported by The Telegraph.

The group is accused of inflating original prices to levels they would never previously have expected customers to pay and then offering big discounts. 

 

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