Waitrose has struck a partnership with Just Eat to bolster its on-demand delivery proposition.

Just Eat delivery person outside a Waitrose store

Source: Waitrose

Waitrose is building its on-demand grocery business with Just Eat

Waitrose, which already uses Deliveroo and Uber Eats for rapid delivery of groceries to customers, will offer a service through Just Eat in locations including Birmingham, Glasgow, London, Manchester and Stirling.

Average weekly on-demand grocery sales at Waitrose -rose 140% in the first six months of the year. Around 1 million people regularly get their groceries delivered by Just Eat, according to its figures.

Waitrose is on the expansion trail and aims to open up to 100 convenience shops in the next five years.

Waitrose executive director James Bailey said: “As demand for greater convenience has grown, so have expectations of convenience food – and rightfully so. Neither show signs of slowing and that is a huge opportunity for us.

”Partnering with Just Eat allows us to reach even more customers who want to be confident they are getting the same commitment to quality, taste and ethical standards whenever and wherever they want to enjoy great food.”

Just Eat already offers rapid delivery for retailers including Boots, Card Factory, Lovehoney and HelloFresh.

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