Holland & Barrett invests in AI to track footfall across stores
Holland & Barrett is investing in AI footfall analytics in its latest tech push to “gain valuable insights” into performance across more than 1,000 stores in the UK.
The UK’s largest health and wellness retailer has partnered with MRI Software, a provider of retail property technology, to use the analytics technology.
The tech investment is the retailer’s latest after it announced a restructure of its operating model earlier this year “to help further accelerate its growth and transformation strategy”.
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