John Lewis has joined the British Beauty Council as a patron

John Lewis said the patronage reflects its commitment to supporting the beauty industry and promoting growth opportunities as beauty is a crucial part of its retail offering.

In the first half of 2024, John Lewis beauty sales were up 6.8% compared with last year. The department store chain has also invested significantly in its in-store beauty experience this year, with beauty hall refurbishments taking place in its Oxford Street, High Wycombe and Cheadle stores.

Head of beauty Helen Spencer said: “We are excited to have become a patron of the British Beauty Council, a significant milestone that reinforces the investments we are making in beauty both in our stores and as a leading player in the online marketplace too. We look forward to working together to promote a thriving industry that can best serve our beauty customers across the UK.”

British Beauty Council chief executive Millie Kendall said: “We are delighted to welcome John Lewis as a patron of the British Beauty Council. The retailer is an integral part of British heritage and a cornerstone of the high street, two things the Council continuously champions.

“We all have memories from within the walls of a John Lewis beauty hall due to its unique intergenerational offering. Now, the retailer is repositioning to take beauty to the next level, something that the Council is dedicated to. We are excited to collaborate with John Lewis and other patrons to nurture future talent, promote innovation and aid the growth of beauty in the UK.”