Inside the Mind of the Fashion Consumer

Making the best pricing and markdown decisions is critical to delivering the best customer experience, brand promise and profit protection.

Produced by Retail Week in association with Blue Yonder, this white paper is based on exclusive research in the UK, US, France and Germany, focused on the challenges of keeping pricing strategy in line with volatile customer demand.

By highlighting four key insights, we show how fashion retailers can utilise machine-learning solutions to maximise profits while still keeping their customers happy.

Download Inside the Mind of the Fashion Consumer to find out more.