PROMOTIONAL RESEARCH
Learnings for the year ahead
Lockdown, store closures and bans on large gatherings created what M&S boss Steve Rowe termed “near impossible trading conditions” this golden quarter. But the retail sector powered through and delivered Christmas peak in the toughest of conditions.
In Retail Week’s latest report we dissect the big trends of the golden quarter and pull out key lessons to help your business survive and thrive.
Get instant access to this interactive guide and discover:
- How consumers shopped during Christmas 2020 and what influenced purchasing decisions
- The key trading metrics, such as footfall, sales and online growth, from the golden quarter
- Which winning strategies helped retailers ride the storm
- The trends that are here to stay in 2021 and beyond
