All T-Mobile articles
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NewsMobile phone retailer EE opens new format store
Mobile phone retailer EE is to open a tranche of statement stores in a new format which includes an innovation hub displaying cutting-edge products yet to hit the market.
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AnalysisWebsite review: Phones 4 U Vs EE
Jamie Turner, chief technology officer at Postcode Anywhere, shares his view of good and bad sites.
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AnalysisWebsite review: EE Vs Vodafone
Amanda Phillips, Managing director and head of strategy at Volume, shares her view of good and bad sites.
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NewsMobile phone retailer EE to close 78 stores by April
Mobile phone retailer EE is to close 11% of its UK store estate following a review of its retail operation with 78 of its 700 shops set to close before the end of April.
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NewsEE poaches Boots boss as retail director
EE has poached Boots director Deidre Burns to head its retail operations amid a reshuffle of the management team.
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GalleryIn pictures: EE replaces Orange, T-Mobile and Everything Everywhere fascias
The Orange, T-Mobile and Everything Everywhere fascias are set to disappear from the high street as 700 stores will be rebranded as EE from tomorrow.
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NewsEverything Everywhere to launch transactional site
Everything Everywhere, the company formed after the merger of mobile phone firms Orange and T-Mobile, is to launch a transactional site.
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GalleryIn pictures: Everything Everywhere new store model, Westfield, London
Mobile phone retailer Everything Everywhere opens a new store model at Westfield on Monday.
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NewsEverything Everywhere opens 30 own name stores after successful trial
Everything Everywhere, the business formed by the merger of Orange and T-Mobile, will open 30 new UK stores under its own name this year following the successful trial of the concept.
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NewsEverything Everywhere to stock iPad 2
Everything Everywhere, the company formed from the merger between T-mobile and Orange, is the only mobile phone retailer, other than Apple itself, to have confirmed that it will stock the iPad 2.
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News
Everything Everywhere trials format
Everything Everywhere, the mobile phone company formed by the merger of T-Mobile and Orange, has launched a new trial format in six existing stores.
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NewsDual-branded phone stores may lead to closures
Everything Everywhere, the mobile phone retailer created by the merger of T-Mobile and Orange, will trial dual-branded stores next month in a move that could result in store closures.
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NewsOrange and T-Mobile explore dual branded stores
Orange and T-Mobile’s newly created parent company is considering opening dual-branded stores.
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AnalysisGuerrilla marketing gets results for retailers
They may smack of gimmickry but guerrilla marketing techniques can have far-reaching results and could warrant a place in retailers’ communications campaigns.
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NewsT-Mobile UK parent considers asset swap deal
T-Mobile UK parent Deutsche Telekom is seeking an asset swap deal for the mobile phone operator and retailer, as it gears up to pull out of the UK.
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NewsT-Mobile trials Bluetooth marketing to improve footfall
T-Mobile is halfway through a month-long trial of a Bluetooth marketing system at six of its stores.
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News
T-Mobile retail chief targets broadband sales
The new retail boss of T-Mobile has vowed to ramp up sales of mobile broadband products.
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News
T-Mobile appoints new retail director to drive growth
T-Mobile UK has appointed Andrew Coull as director of retail as it eyes further retail growth.