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Springboard, By 2018-11-20T06:00:00+00:00
Springboard marketing and insights director Diane Wehrle provides an analysis of this year’s consumer footfall data.
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A combination of extreme weather conditions and economic pressures have constrained consumer spending this year. But what can retailers expect from Black Friday and Christmas?
Diane Wehrle, marketing and insights director for retail performance insights company Springboard, provides her analysis of the year to date and advice on how retailers can drive shoppers in store over the peak trading period.
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