All Customer articles – Page 113
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Video
Watch: How John Lewis offers unique experiences using the latest tech
John Lewis combines its expertise in tech and homeware to showcase how the connected home will impact the lives of shoppers.
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Retail Voice
How location is driving the next wave of mobile marketing
Global location data management leader Yext shares best practices for using location data to exceed customer expectations.
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Gallery
Store gallery: Liberty's Fashion Week windows celebrate its unique heritage
Liberty’s entry in this year’s RIBA window competition celebrates its founder Arthur Liberty’s impact on retail and the fashion industry.
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News
Retail Week Buzz: David Walmsley on why personalisation must be honest
House of Fraser’s David Walmsley has said that retailers need to approach personalisation “with transparency and honesty”.
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News
M&S' Bousquet-Chavanne on the new 'best-in-class proposition'
M&S’ customer marketing and online executive director Patrick Bousquet-Chavanne said retailers need to know that the new “best-in-class” can come from outside the industry.
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News
Delivering Fashion: Amazon Fashion launches first-ever UK TV advert
Amazon Fashion has launched a new TV advertising campaign, its first in Europe, as part of its ongoing bid to break into the fashion market.
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News
Watch: Ted Baker launches shoppable advert to enhance online offer
Ted Baker has debuted an advert showcasing its latest collection that shoppers can click on to purchase featured clothing items.
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News
Webinar: Topman, Alliance Healthcare and Carpetright's smarter customer journeys
Hear from an impressive retail panel on how to profit from savvy customer insight by registering for our free webinar on September 22.
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Opinion
Retail surgery: How can retailers prevent account takeover fraud?
How can retailers prevent account takeover fraud?
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News
Tesco extends Scan as you Shop tech with store rollout and ad campaign
Tesco is rolling out its handheld scanning devices to a further 20 stores in an effort to drive in-store efficiency for its shoppers.
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Opinion
Opinion: Shop Direct shows the way in making personalisation pay
Imagine being able to lay out a store to suit each shopper as they come in, creating a bespoke offer for unique individuals.
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Analysis
Personalisation: Structure your business to power customer loyalty
Ever since Amazon pioneered personalisation – using data to recommend products to consumers – numerous retailers have followed suit.
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Data
Data: Which in-store technologies do shoppers rate as cool or creepy?
How do shoppers respond to the new technologies that are being increasingly used by retailers in-store? Do they rate them as cool or creepy?
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News
Webinar: Striking up an emotional connection with your consumer is crucial
Studies have shown that positive emotions towards a retail brand have a far greater influence on consumer loyalty than trust.
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Opinion
Opinion: What the high street can learn from Notonthehighstreet
Despite BHS’s final closure last weekend, retail remains a vibrant and versatile industry as exciting newcomers emerge.
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News
Joules poaches first-ever chief customer officer from Holland & Barrett
Joules has hired its first-ever chief customer officer from Holland & Barrett, as it restructures its marketing and ecommerce teams.
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News
Opinion: Aldi showed the gold standard for Rio Olympics sponsorship
Aldi’s marketing focusing on healthy eating sat well with Team GB fans and athletes alike, its brand narrative at the heart of every message
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Opinion
Blog: SilkFred’s Emma Watkinson on the evolving digital fashion marketplace
Ahead of Retail Week Buzz, chief executive officer of SilkFred Emma Watkinson talks about setting up on her own and making business choices.
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Opinion
Opinion: Why retail can do even better with women on top
Things have moved on quite a bit for women since Emily Davison threw herself under the King’s horse at the Derby in 1913.
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Retail Voice
Opinion: How to build an emotional connection with your customers
Salesforce shares its top tips for building personal connections with customers, and how it can improve loyalty and sales for retailers.