All Online retail & ecommerce articles – Page 408
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News
Ikea to use augmented reality in 2013 catalogue
Ikea is to use augmented reality in its 2013 catalogue. The new features will let consumers access films, interactive experiences and photo galleries using their smartphones, it has been reported.A digital version of the catalogue will be released in the US on July 31 and the print version will be ...
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AnalysisTechnology: The rise of interactive retailing
Retailers are increasingly enhancing the in-store experience through interactive technologies. Liz Morrell looks at what it takes to create a seamless customer journey.
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OpinionRetail Surgery: How can I maximise sales from mobile devices?
I am keen to use mobile as a sales channel, but how can I maximise its impact?
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NewsShop Direct earnings soar as new brands outperform
Tight stock control and efficient management of customer credit boost home shopping giant.
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NewsAnalysis: Jacques Vert Group - Merger creates new strategy
The newly created group has a busy year ahead as it bids for share of its specialist market.
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AnalysisCampaign of the week: Boots 17, Tonight We’re Going Out
Boots believes its sub-brands are so strong that it markets them separately.
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NewsHobbycraft to drive multichannel as profits rise
Arts and crafts specialist Hobbycraft is to ramp up its multichannel offer.
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NewsFindel sales jump 8% as turnaround gains pace
Home shopping group Findel sales jumped 8% year on year in the 16 weeks to July 25 as its turnaround gained traction.
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OpinionComment: Halfords gears up for the future
It is a cruel irony that the week that Bradley Wiggins became the first Brit to win the Tour de France, the boss of the biggest bike seller in the country was handed his P45.
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OpinionComment: Building brands in the digital retail era
The news that Ocado is planning a move into dedicated non-food sites for categories such as pets, baby, health and beauty and home and gardening got me thinking.
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NewsEBay partners with British Fashion Council to support young designers
Etail giant eBay has underlined its fashion credentials with a new partnership with the British Fashion Council to sponsor its Fashion Forward initiative, which supports emerging British designers.
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OpinionSainsbury’s develops blind football simulator
Sainsbury’s has developed an online simulation of Paralympic sport Blind Football to coincide with the London 2012 Paralympic Games, which Sainsbury’s is sponsoring.
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News
Walmart launches classroom supply lists online
Walmart has launched an online compilation of classroom supply lists for schools across the entire country.Classrooms by Walmart, introduced by the company’s @WalmartLabs division, enables parents to find their children’s classroom supply lists and purchase the items via Walmart.com or at their local Walmart store.According to Walmart, it is the ...
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OpinionComment: Time for retailers to get a mobile strategy
Mobile is redefining how consumers shop and engage with a brand, and many of us are now shopping on the go.
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AnalysisTechnology: Retailers must share innovation with customers
Walgreens this week announced that it has become the first national retailer to maps its stores in a mobile app. That would certainly be good, were it not for the fact that it’s unlikely many of Walgreens’ customers will ever know about this.
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NewsAmazon to open London technology centre
Amazon is to open a London technology hub to develop the next generation of TV and film technology.
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OpinionThe pound stores look quids in for growth
The addition of industry veteran Andrew Higginson to the board of Poundland and Monday’s news that 99p Stores has posted an uplift in profits is further evidence of the maturing status of the single-price sector.
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AnalysisForeign-language websites: What do retailers need to know?
As Debenhams launches a German-language website, is multilingual ecommerce the way forward?
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AnalysisCampaign of the week: Shop Direct’s Very, Video-on-demand
Last week, Shop Direct’s Very launched a targeted video-on-demand (VoD) advertising campaign based on the viewer’s previous online shopping behaviour.
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OpinionComment: M&S must be braver than ever
The repositioning of the food offer worked. Fashion must follow suit.