All Series: Retail surgery articles – Page 6
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OpinionRetail surgery: How can I use emotional insight to understand shoppers?
Analytical technology has made collecting data for customer insight more widely available than ever.
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OpinionRetail surgery: How can I use in-store technology to improve customer service?
Although online retail is becoming increasingly prevalent, bricks-and-mortar sales still make up the bulk of revenue for many retailers.
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OpinionRetail surgery: How will smartphones change the in-store experience?
To date, online retail has been far more advanced than the high street in using analytics to transform the customer experience.
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OpinionRetail surgery: How can I add a ‘human touch’ to online customer relationships?
Customers expect to be able to shop at a pace, time and location of their choosing and to use whichever device they have to hand.
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OpinionRetail surgery: How would a Google ‘buy button’ affect retailers?
Online shopping may be about to fundamentally change.
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OpinionRetail surgery: Should I accept bitcoin payments?
It comes as no surprise that online retailers are constantly looking for ways to lower their costs and to differentiate themselves from their competition.
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OpinionRetail surgery: How will digital technology change shopping in 2015?
Using digital technology to offer a tailored experience to shoppers is not necessarily a new trend, but it’s one that’s yet to reach its full potential.
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OpinionRetail surgery: How can I increase conversion and close sales online?
Seventy-four percent of Britons purchased online this year, according to ONS.
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OpinionRetail surgery: How can etailers put the soul into Christmas shopping?
Shoppers in the UK will spend £1 in every £4 online this golden quarter, so the pressure is on for retailers.
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OpinionRetail surgery: How do we appoint an external chairman?
External executive recruitment is one of the most perilous decisions in any family company, according to Barracuda Search joint managing director Jamie Zuppinger.
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OpinionRetail surgery: How can I create in-store Christmas experiences?
While there’s no doubt that consumers are increasingly blending their route to purchase, the fact remains that in June this year the ONS reported that 90% of UK retail sales in 2013 took place offline.
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OpinionHow can I move away from siloed working?
With Forrester Research reporting that the web will influence $1.8trn (£1.15trn) of retail sales by 2017, there is increasing pressure on retailers and brands to ensure their departments and systems are fully integrated to meet changing consumer demand and buying behaviour.
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OpinionRetail surgery: How does the holiday pay ruling affect overtime?
As we enter the Christmas trading period, a blanket ban of all overtime seems unthinkable. However, that was one of the concerns raised ahead of a landmark ruling on holiday pay last week.
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OpinionRetail surgery: What are the complexities of trading in China?
As online retail goes from strength to strength, China’s potential as an international ecommerce leader cannot be underestimated.
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OpinionRetail surgery: How can on-garment branding drive sales?
On-garment branding plays an essential role in retail, yet gets little recognition as a key driver of sales.
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OpinionRetail surgery: How can retail staff be equipped to fulfil online orders?
As in-store fulfilment becomes increasingly mainstream, retailers must make sure staff are well equipped to provide services such as click-and-collect and ship-from-store.
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OpinionRetail surgery: How should we approach global ecommerce?
Many retailers stand on the threshold of global digital commerce but are unsure of how to embrace it and where to begin.
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OpinionRetail surgery: How do I reduce online basket abandonment?
Forrester Research reports that 87% of consumers abandon online shopping baskets, translating to £11bn of lost revenue a year.
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OpinionRetail surgery: What social media lessons can retailers learn from London Fashion Week?
London Fashion Week (LFW) dominated Twitter in September; there were almost 22,000 tweets about Burberry’s show.
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OpinionRetail surgery: How can I effectively target consumers in real time?
Targeting consumers in real time is a focus for many retailers, but how should they approach it?