Gap Sites go live Gap and Banana Republic were due to launch their long-awaited European transactional websites today.

The sites, Gap.eu and Bananarepublic.eu, allow customers to shop between the two brands in one shopping basket. Gap president of Europe and international strategic alliances Stephen Sunnucks told Retail Week: “You can shop Gap, GapKids, babyGap and Banana Republic online with one shopping cart, one checkout and typically one shipping box. We’re making online shopping faster and easier with reliable, convenient, local shipping and there are no hidden charges or fees.”

Topics